How to Schedule Instagram Photos, Videos & Stories
Learn to save time and stay consistent by preplanning content
I haven’t been staying consistent with my Instagram posts due to work responsibilities.
This has caused my engagement to crash, which means a lot fewer Likes.
I have chosen to learn from this and use some of the techniques I teach my clients.
Starting today I will schedule and draft all my Instagram content at least one week in advance.
I’ll explain the exact technique I’ll use below so you can stay consistent too!
Step 1: Planning Your Content
Giving thought in advance to what you’re going to be posting is the key to staying consistent.
I’ve created two worksheets to help you plan your content and stay on track.
The first worksheet is the “7-Day Posting Schedule.”
This is where you’ll:
- outline your niche
- choose a weekly content topic
- set a weekly goal
- choose a posting template
- brainstorm post ideas
- assign post types and dates to your post ideas
- track special events and locations you can create content at
The second worksheet is the “Weekly Posting Templates.”
With this worksheet you’ll be able to:
- select a weekly posting schedule template for your content
- create a custom posting template
Using both worksheets will allow you to plan all your content and know exactly when you’ll post it.
Follow the instructions on the worksheets and you’ll have an entire week planned in no time.
You can either download the Instagram scheduling worksheets for free or use the outlines above to create your own!
Step 2: Drafting Content In Instagram
Did you know that you can create entire posts in advance on Instagram? It allows you to save the photo, filters, caption, and location for later use.
Drafting content in Instagram is easy, follow these simple steps:
- Open Instagram
- Tap the “+” button at the bottom of the screen
- Take a photo/video or upload one from the All Photos section
- Add effects and filters as desired then tap “Next”
- Add a caption, hashtags, and location
- Click the back button to go back to the filtering and editing step
- Click back again at the top left and a menu will open
- Select “Save As Draft” from the menu
Now you have that entire post saved for the future.
To reload that entire post click the “+” button at the bottom of the screen.
You’ll notice a new section called “Drafts.” Select the draft you would like to post.
You’ll notice that your photo, filters, caption, hashtags, and location are all loaded.
That’s it! Repeat the steps above for all the post ideas on your posting schedule.
Instagram Planning & Auto-Posting Tools
Power users may want an advanced tool to assist them with their posting. Luckily, there are many great tools for this!
Both are free to use and allow you to schedule/auto-post Instagram photos. While they’re both similar, they have different strengths.
If you are planning to schedule content for other social networks then use Hootsuite. You’ll be able to schedule posts for Facebook. Twitter, and more.
If you only want to schedule Instagram posts then use Planoly. You’ll have a visual grid interface that will allow you to rearrange your scheduled posts. This will allow you to see exactly how your profile will appear in advance. You can even schedule Stories!
If you haven’t already then download the Instagram Scheduling Worksheets and grow your engagement today!
Joseph L Cameron
Founder of the InstaGrowth Bootcamp. 10+ Years Marketing Experience. Instagram Specialist.